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What’s the Return URL of a Form?

When creating a new form with FormSmarts Form Builder, you’re asked to provide a return URL for that form. The return URL is where visitors will be automatically redirected to or invited to go to (by clicking a link) after a successful form submission.

We also use return URLs to compute the list of websites in Settings > Websites.

If you don’t have a web page, simply use “” as the return URL.

Return URL & Form Ownership

To prevent abuse, the link to the return URL is only displayed on the confirmation page if the form owner is verified or is a FormSmarts Pro or FormSmarts Business user. Visit the Settings tab of your account to verify your sites.

Redirecting Visitors to a Page of Your Site

You can set up a form to skip the Confirmation page and automatically redirect the visitor to the form’s Return URL. Note that the visitor will then not get the FormSmarts Reference Number of the transaction. Redirection can be activated in the Form Details screen of the form builder, under On Submission. FormSmarts Pro and Business customers only.

PayPal Landing Page for Forms Including a Payment

If you use our PayPal form feature to add a payment to your form, the Return URL will be used as the PayPal landing page. Users will be redirected to that page by PayPal after the payment has been completed.

Posted by FormSmarts on Friday, July 11, 2008 at 11:25 am in HTML form.
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20 Responses to “What’s the Return URL of a Form?”

I would love it if, once the form embedded on my site was completed and sent, instead of the tiny text giving the confirmation of a successful submission, I could either personalize a “pretty” thank you message, or at least have something more prominent show up.

I absolutely agree with Matthew. I want them to go directly to my thank you page. Also, in the non-embed form, I would like to go directly to my thank you page without needing to go through the page where the person has to click “finished”. They are not finished at that point, they still need to make a payment after completing the form.


Posted by: Steve | July 20th, 2008 at 10:27 pm

We’ll soon allow verified form owners to skip the confirmation page and lead users directly to a “thank you page” on their website.

We also have plans to integrate FormSmarts with PayPal.

I would like the thank you page to have a link to my paypal payment. is that possible?

As said above, we have plans to integrate FormSmarts with PayPal pretty soon. That effectively means you’ll be able to send your visitors to PayPal for payment after they’ve submitted a form, and much more. Subscribe to the feed or by email to be notified when this becomes available.

Yes we would like a “Thank you message” facility.

Posted by: Barrie | August 26th, 2008 at 11:43 am

Wow, all of this sounds fantastic. I am already using PapPal with this form and it is very confusing to the user. They have to fill out the form and then manually click on a PayPal link. 50% forget to press the PapPal button. It would be great for the user to go directly to PayPal after filling out the form.

Posted by: tarra | September 9th, 2008 at 3:41 pm

We have many features in development and on the design board, but note that some of them will only be available to good FormSmarts citizens, who have a minimum amount of SmartsPoints in their account.

Yes, yes, yes a customizable thank you message would be fantastic. We sometimes need to add text to tell the user where to go next. As Tarra said, we use a form with Google Checkout and being able to remind the user to CLICK THE BUY NOW BUTTON at the bottom of the page would be fantastic.


As noted in comments above, we both have plans to (1) allow customizing the thank you message and (2) integrate FormSmarts with payment processors (most probably, PayPal and Google Checkout).

A thank you message once a person has completed a form would be a fantastic idea.
Great service by the way, you are saving me so much time in designing!!!

How close are you to getting the customized thank you messages / payment processors integrated?

Hopefully towards the end of November.

want a thankyou page

Posted by: mahavir | February 10th, 2009 at 2:54 am

Yes, I would love the “thank you” message, thanks :)

Posted by: Fir Mamat | March 31st, 2009 at 10:52 pm

Yes, yes, yes – personalized thank you page would be a real improvement!

Posted by: Jon | April 1st, 2009 at 8:08 am

As said above, we will provide mechanisms to personalize the thank you page. We are currently very busy working on major new features for the next two releases. Changes to the confirmation page will come after that. Subscribe to the feed (RSS or email) to be notified when this becomes available.

Of course, it would be much better for us to control the thank you process. The fewer confirm clicks the better.

Thank you redirection is essential.


Posted by: John O'Donovan | April 2nd, 2009 at 12:06 pm

Yes I think it’s essential that I have my own personalised message after submission from an embedded form as I need to instruct the clients what our intentions are after submission of the form.

Thank you message would be ideal! Would also like the ability to add comments throughout form (explanations etc…). Another wish is a question type similar to checkbox, but that would have multiple answers rather than a simple yes/no. For example, I could choose 1 and 3 of a set of 1, 2, or 3.

Also LOVE the idea of payment integration!

Posted by: Emily | April 10th, 2009 at 9:47 pm

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About the Form Builder Blog

The Online Form Builder Blog is published by FormSmarts, a web form service providing all you need to create a form and publish it online in minutes. FormSmarts makes it easy to build a form and embed it on your site. You can then get form submissions by email or store them on FormSmarts and download an Excel report. Learn more about the many other benefits of FormSmarts.